Believe
Your financial journey backed by two hometown forces
Where financial goals and field goals unite
At Allegacy, we know that belief is a powerful force. It fuels progress, drives possibility, and brings people together around a shared sense of purpose. That’s why our longstanding and growing partnership with Wake Forest University means so much to us—and to the community we serve.
This August, we’re taking our partnership to the next level. We’re launching a bold new marketing campaign called “We Believe” that energizes the Allegacy brand and brings our shared values with Wake Forest to life.
“We Believe” celebrates belief as the driving force behind new beginnings, local ambition, and community momentum. Featuring Wake Forest student-athletes, local entrepreneurs, and new head football coach Jake Dickert, the campaign highlights Allegacy’s role as a vital part of the Wake Forest experience—and a champion of all that lies ahead. You’ll begin seeing the campaign in August, on TV in the Triad, online, around town, and at Allegacy Stadium.